22nd Open Forum // Plenary 3 - Win-Win Pricing
€ 50.00
Win-win pricing of IP legal services: how to set fees that are competitive in your market and profitable for your firm
"Pricing legal services for competitive advantage and profitability" is a session which zeroes in on one of the most formidable challenges in the legal industry today: pricing.
Especially pertinent in the field of intellectual property, law firms are grappling with the need to set competitive prices in a rapidly evolving legal service market while ensuring sustainable profitability.
The session will address practical strategies, innovative tools, and effective methods to master this dual challenge. We delve into the advantages and pitfalls of today's prevalent legal fee structures, offering insights into balancing competitive pricing with firm profitability. Furthermore, we'll guide you through ways to emphasise value over price in the client's decision-making process, ensuring your firm stands out in the competitive landscape.
This session is for legal professionals seeking to craft fee structures that not only attract clients but also guarantee long-term financial health for their firms.
Moderator: Louis Lagler
Speaker: Norman Clark
THIS SESSION IS POWERED BY AL TAMIMI
If you have checked out before, you will have fewer fields to complete.