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FICPI BLOG

COMMENTARY AND VIEWS FROM THE IP WORLD

Aesthetics and functionality: understanding EU requirements for trade dress protection

On July 14, 2021, the General Court of the European Union delivered leading cosmetics and skincare label Guerlain a win in its fight to register the distinctive shape of its “Rouge G de Guerlain Lipstick.” The decision overturned the earlier determination of the EUIPO...