Defining FICPI’s voice
Mike joined FICPI in 2019 with the mission of refining and strengthening the organisation’s position within the global intellectual property (IP) community. His expertise helped develop a clear and consistent messaging strategy that enhanced FICPI’s communications with members, stakeholders, and the broader IP industry. Recognising the importance of continuity, FICPI extended his engagement into 2020 to ensure these strategies were fully integrated and effectively implemented.
Navigating the challenges of the pandemic
Mike’s leadership became even more critical during the COVID-19 pandemic, which forced organisations worldwide to rethink how they connected with their communities. Rather than retreat in the face of uncertainty, Mike encouraged FICPI to take a proactive approach, expanding its online presence and launching digital initiatives that kept members engaged. His guidance ensured that FICPI maintained strong connections with its global membership despite restrictions on travel and in-person meetings.
The results of these efforts were profound. When pandemic restrictions were lifted, FICPI emerged stronger, with a growing membership and a highly engaged community eager to reunite at the postponed World Congress in Cannes in September 2022. Mike’s foresight and expertise were instrumental in ensuring that FICPI remained relevant, resilient, and connected during this challenging period.
A lasting influence on FICPI’s Communications Strategy
Beyond his work during the pandemic, Mike played a key role in modernising FICPI’s communication strategies. He contributed significantly to the development of new websites for national sections and associations and was instrumental in launching initiatives such as the Young Member of the Year Award and the Featured Member of the Month. His influence has left a lasting imprint on how FICPI engages with its members and the wider IP community.
A legacy that endures
As we look back on Mike’s time with FICPI, it is clear that his contributions will continue to shape the organisation for years to come. The strategies and best practices he introduced have strengthened FICPI’s communications framework, ensuring a legacy of clarity, engagement, and innovation.
On behalf of FICPI, we extend our deepest appreciation to Mike Hatcliffe for his dedication, insight, and hard work. We wish him a fulfilling and well-earned retirement and hope he remains connected with the community he has helped to strengthen.
Thank you, Mike, for everything you have done for FICPI!
The accompanying photo captures a special moment where Mike is presented with a commemorative silver plate by Julian Crump, President of FICPI from 2018 to 2022, as a token of appreciation for his dedication and impact on the organisation.